期刊論文
年度 論文名稱
2010 吳立偉、王崇昱, 滿意度及轉換障礙對顧客留存與交叉購買的影響: 直接效果及干擾效果之比較, 中山管理評論, vol. 18(4), pp. 1139-1168, 2010
2010 Wang, Chung-Yu , Service Quality, Perceived Value, Corporate Image, and Customer Loyalty in the Context of Varying Levels of Switching Costs, Psychology & Marketing, vol. 27(3), pp. 252-262, 2010
2010 Liu, Tsung-Chi, Chung-Yu Wang, and Li-Wei Wu, Moderators of the Negativity Effect--Commitment, Identification, and Consumer Sensitivity to Corporate Social Performance, Psychology & Marketing, vol. 27(1), pp. 54-70, 2010
2010 A simulation study on the designing factors of waste collection channel in Taiwan, International Journal of Logistics Research and Application, vol. 13, 4, pp. 257-271, 2010
2009 Cheng-Feng Lee and Ching-Chuan Tsong, Bootstrapping Covariate Stationarity Tests for Inflation Rates, Economic Modelling, vol. 26, 6, pp. 1443-1448, Oct. 2009
2009 李政峰、連春紅、廖四郎與徐守德, 台灣短期利率模型樣本外預測之實證研究, 證券市場發展季刊, vol. 21, 2, pp. 151-182, Apr. 2009
2009 楊敏里、黃義俊、賴怡旨, 創業動機、創業導向與創業績效之關聯性研究, 創業管理研究, vol. 4, 3, pp. 55-81, 2009
2009 Huang, Yi-Chun, Ding, H. B. and Kao, M. R., Salient Stakeholder Voices: Family Business and Green Innovation Adoption. (NSC 93-2416-H- 366-002), Journal of Management and Organization, vol. 15, 3, pp. 309-326, 2009
2009 Chen, Anlin, Yu Ting Urania Huang, Lanfeng Kao, and Cheng-Shou Lu*, Is Underwriter’s Retention of IPO Shares a Good Substitute for Underwriting Spreads? , Emerging Markets Finance and Trade, 45(5), 21-32. (SSCI), vol. 45, 5, pp. 21-32, 2009
2009 Wang, Chung-Yu, Investigating Antecedents of Consumers’ Recommend Intentions and the Moderating Effect of Switching Barriers, the Service Industries Journal, vol. 29(9-10), pp. 1231-1241, 2009