Year | 2008 |
---|---|
Authors | Chung-Yu Wang,Wang, Chung-Yu and Li-Wei, Wu |
Paper Title | Psychographics, Store Image and Impulse Buying Tendency: The Quasi- Moderating Role of Gender Differences |
Peroid | Jan. 01, 1970 |
Paper Type | 口頭報告,會議論文 |
Paper Level | SCI,SSCI |