年度 2024
全部作者 王崇昱,Li-Wei Wu, Chung-Yu Wang, Ellen Rouyer
論文名稱 Do Commitment and Asset specificity as the Double-edged Sword to Assist Co-production in Enhancing Value Co-creation?
期刊名稱 Asia Pacific Journal of Marketing and Logistics (SSCI)
卷數 Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/APJML-04-2024-0459
期刊等級 SSCI
語言 英文