Title 99N15-綠色資訊科技採行意向研究 - 計劃行為理論之應用 The Adopting Intention of Green Information Technology - Application of the Theory of Planned Behavior
Name 李俊德
Advisor 黃義俊 老師
畢業日期 2011/06
Attachment 99N15Adobe PDF
Reference Link
Abstract 本研究冺用Pearson相關分析結果發現：採行綠色資訊科技之態度、主觀規範與及知覺行為控制各構陎，與過去行為及採行意向間均有顯著相關。接著，以從複迴歸分析結果發現：(1)態度變數及知覺有用性與相容性構陎皆顯著正向影響採行意向；(2)主觀規範變數及上級影響與同儕影響構陎皆正向影響採行意向；(3)知覺行為控制變數及有冺條件構陎正向影響採行意向；(4) 過去環保設備之請購經驗，對其知覺行為控制有正向影響；(5)過去環保設備之請購經驗，對其採行意向有正向影響。從中介效果分析結果則發現：(6) 知覺行為控制在過去行
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